Skip to content
Start here
Home › Sticker Shock Index › 2026 price increases
Original research · kept current

2026 SaaS price increases: the Sticker Shock ledger

Every list-price increase we could verify this year across the B2B tools we track, with the old price, the new price, the date it took effect and the source. Nothing estimated, nothing from rumor. We add increases as vendors announce them.

Check your stack against this list
24verified plan price increases
4vendors
+43%biggest jump (Microsoft 365 F1 (no Teams))
+16%median increase across those plans

The biggest jumps

  • +43%Microsoft 365 F1 (no Teams)$1.75 → $2.50 per user/month · from Jul 1, 2026
  • +33%1Password Individual$35.88 → $47.88 per year · from Mar 27, 2026
  • +33%Microsoft 365 F1$2.25 → $3 per user/month · from Jul 1, 2026
  • +29%Microsoft 365 F3 (no Teams)$6.93 → $8.93 per user/month · from Jul 1, 2026
  • +26%Squarespace Core (annual)$23 → $29 per month, billed annually · from Jul 17, 2026

The pattern: the cheapest plans took the biggest percentage hits. Microsoft’s E5 rose about 5%; its frontline F1 plan without Teams rose 43%.

The 2026 ledger

Old → newSource
MicrosoftMicrosoft 365 F1 (no Teams)$1.75 → $2.50per user/month+43%Jul 1, 2026Microsoft LicensingVendor
1PasswordIndividual$35.88 → $47.88per year+33%Mar 27, 20269to5MacPressPersonal plan, at renewal
MicrosoftMicrosoft 365 F1$2.25 → $3per user/month+33%Jul 1, 2026Microsoft LicensingVendor
MicrosoftMicrosoft 365 F3 (no Teams)$6.93 → $8.93per user/month+29%Jul 1, 2026Microsoft LicensingVendor
SquarespaceCore (annual)$23 → $29per month, billed annually+26%Jul 17, 2026PetaPixelPressAdvanced unchanged at $99
SquarespacePlus (annual)$39 → $49per month, billed annually+26%Jul 17, 2026PetaPixelPress
MicrosoftMicrosoft 365 F3$8 → $10per user/month+25%Jul 1, 2026Microsoft LicensingVendor
MicrosoftMicrosoft 365 Business Basic (no Teams)$4.40 → $5.40per user/month+23%Jul 1, 2026Microsoft LicensingVendor
MicrosoftOffice 365 E3 (no Teams)$14.45 → $17.45per user/month+21%Jul 1, 2026Microsoft LicensingVendor
1PasswordFamilies$59.88 → $71.88per year+20%Mar 27, 20269to5MacPressPersonal plan, at renewal
SquarespaceBasic (annual)$16 → $19per month, billed annually+19%Jul 17, 2026PetaPixelPressAnnounced to customers by email
MicrosoftMicrosoft 365 Business Basic$6 → $7per user/month+17%Jul 1, 2026Microsoft LicensingVendor
MicrosoftMicrosoft 365 Business Standard (no Teams)$9.29 → $10.79per user/month+16%Jul 1, 2026Microsoft LicensingVendor
MicrosoftOffice 365 E3$23 → $26per user/month+13%Jul 1, 2026Microsoft LicensingVendor
MicrosoftMicrosoft 365 Business Standard$12.50 → $14per user/month+12%Jul 1, 2026Microsoft LicensingVendor
MicrosoftMicrosoft 365 E3 (no Teams)$27.45 → $30.45per user/month+11%Jul 1, 2026Microsoft LicensingVendor
MicrosoftOffice 365 E5 (no Teams)$29.45 → $32.45per user/month+10%Jul 1, 2026Microsoft LicensingVendor
MicrosoftMicrosoft 365 E3$36 → $39per user/month+8%Jul 1, 2026Microsoft LicensingVendor
XeroEarly (US)$25 → $27per month+8%Oct 1, 2026Xero US pricingVendorNew and existing US subscribers; old price from Xero's update notice (read Sep 28, since taken down)
MicrosoftOffice 365 E5$38 → $41per user/month+8%Jul 1, 2026Microsoft LicensingVendor
XeroEstablished (US)$90 → $97per month+8%Oct 1, 2026Xero US pricingVendorNew and existing US subscribers; old price from Xero's update notice (read Sep 28, since taken down)
XeroGrowing (US)$55 → $59per month+7%Oct 1, 2026Xero US pricingVendorNew and existing US subscribers; old price from Xero's update notice (read Sep 28, since taken down)
MicrosoftMicrosoft 365 E5 (no Teams)$48.45 → $51.45per user/month+6%Jul 1, 2026Microsoft LicensingVendor
MicrosoftMicrosoft 365 E5$57 → $60per user/month+5%Jul 1, 2026Microsoft LicensingVendor

Showing 24 increases · list prices in USD · checked Oct 5, 2026 · Download CSV

Cost went up, but not as a simple list-price change

ToolWhat changedFromSource
QuickBooks OnlineEssentials, Plus and Advanced monthly prices rise for renewals on or after August 1, 2026; Free, Lite, Ledger and Simple Start unchanged. Intuit's notice does not list the old and new prices.Aug 1, 2026Intuit QuickBooks blog
ZapierAI by Zapier steps are now charged by model tier: Standard 1x, Advanced 3x (the default for new steps), Premium 5x tasks per run.Jun 15, 2026Zapier Help Center
BitwardenAnnounced January 21, 2026: an "enhanced" Premium plan, now $19.80 a year (Families $47.88 a year) on Bitwarden's pricing page. The announcement does not state the old price.Bitwarden blog

What to do before your next renewal

  1. Find your plan in the ledgerIncreases usually land at renewal, so the date that matters is yours, not the vendor’s.
  2. Price the whole stackAdd every tool you pay for to the stack cost checker; it re-prices with our latest verified data.
  3. Check the cheaper tier and the annual optionA plan change or annual billing can cancel out an increase. The discounts page lists pay-yearly savings by tool.
  4. Price the switch honestlyIf the increase pushes you to move, read the migration guide first: switching has its own cost.

Cite this research

HelpCompare, "2026 SaaS price increases: the Sticker Shock ledger" (October 5, 2026), https://helpcompare.com/saas-price-increases-2026/. Data: CC BY 4.0.

2026 price increases FAQ

Which SaaS tools raised prices in 2026?

Among the tools we track, we verified list-price increases from 1Password, Microsoft, Squarespace, Xero, plus cost changes at QuickBooks Online, Zapier (AI steps) and Bitwarden. The full list with sources is in the ledger above.

How much did Microsoft 365 go up on July 1, 2026?

Business Basic went from $6 to $7 per user a month, Business Standard from $12.50 to $14, Microsoft 365 E3 from $36 to $39 and E5 from $57 to $60. Business Premium stayed at $22 and Office 365 E1 at $10. The frontline F1 plan without Teams rose the most, from $1.75 to $2.50.

When did the Xero price increase take effect?

On October 1, 2026, for new and existing US subscribers: Early went from $25 to $27 a month, Growing from $55 to $59 and Established from $90 to $97.

How do you verify a price increase?

We list an increase only when the old and new prices are on the vendor’s own page or in a named news report, and we link that source with the date we checked it. Increases we’ve seen reported elsewhere but can’t confirm are left out until we can.

Can I use this data?

Yes. The ledger is free to reuse under CC BY 4.0: credit HelpCompare and link to this page. Download the CSV above or use the citation.

Related: the B2B SaaS Sticker Shock Index · The AI Tax · open pricing data

Source links on this site are checked every month; last check . How sources are checked.