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Social Media Management

Hootsuite pricing

Hootsuite pricing: Standard $99/user/mo (annual; 10 social accounts). Free plan: no — 14-day free trial. Rated 4.3/5 on G2 (7,452 reviews). Each figure links to the comparison it was verified in.

Entry price
Standard $99/user/mo (annual; 10 social accounts)Per user per month, billed annually, 1 user included, minimum 1Verified in hootsuite-vs-buffer
Free plan
Trial onlyNo — 14-day free trial
G2 rating
4.3 / 57,452 reviews · checked · G2
Bill Belcamino
Bottom line up frontby Bill Belcamino, founder of HelpCompare
Editorial assessment

Bottom line up front: Do you really need Hootsuite's Advanced plan for approvals?

Only if you need a per-post approval trail inside the tool, because approvals arrive on Advanced at $399 per user/mo, against $99/user/mo for Standard (annual, 10 social accounts).

Professional at $199 sits in between and lifts you to unlimited social accounts, and every tier is priced per user. Here's the judgment call. Plenty of teams get sign-off by reviewing next week's content calendar in one meeting, which costs nothing and works until post volume grows or a regulator or client wants proof of who approved each post. Once you need that audit trail, pay for it; before then, a weekly review is enough. Start the 14-day free trial on Standard, which already includes an inbox, basic listening and ads, and move up only when the approval trail becomes a requirement rather than a preference.

My read of the verified data on this page, checked against vendor sources on September 19, 2026. Disagree or spot an error? Tell Bill

Everything we have verified about Hootsuite

Every row was recorded on a HelpCompare comparison page. The Source column links to the page it was verified on and the date it was last checked.

AttributeValueSource & date
Entry price Standard $99/user/mo (annual; 10 social accounts) hootsuite-vs-buffer
Free plan No — 14-day free trial hootsuite-vs-buffer
Plans (annual) Standard $99, Professional $199, Advanced $399 per user/mo hootsuite-vs-buffer
Social accounts 10 on Standard; unlimited from Professional hootsuite-vs-buffer
Approvals Advanced hootsuite-vs-buffer
Included Inbox, basic listening and ads on all plans hootsuite-vs-buffer
Verified data

Hootsuite security, offline access & remote work

Compliance reports, sign-in controls, offline access and the setup details that matter for remote, hybrid and in-office teams. Each value links to the vendor page it came from. Hootsuite’s own security documentation: trustcenter.hootsuite.com. Scope: Hootsuite Social OS (web + mobile). Lumen by Talkwalker listening has its own hosting.

Security & compliance

SOC 2 report
SOC 2 Type IIsource
ISO/IEC 27001
Certifiedsource
Other certifications
ISO/IEC 27017, ISO/IEC 27018, ISO/IEC 27701, FedRAMP Li-SaaS, CSA STAR Level 1, UK Cyber Essentials, TX-RAMP, SOC 3source
HIPAA (BAA)
Not published
GDPR data processing agreement
DPA offeredsource
Single sign-on (SAML/OIDC)
YesEnterprisesource
SCIM user provisioning
Not published
Two-factor authentication
Yessource
Admin audit log
Not published
Data residency choices
Not published
Encryption
Customer information encrypted at rest and in transit; TLS 1.2 or abovesource
Self-hosting option
Not published

Offline access

Offline mode
Not documented
Desktop apps
Not published
Mobile apps
iOS, Androidsource

Remote, hybrid & in-office

IP allowlisting
Not published
Device & session controls
Not published

Hootsuite: worth knowing

  • RemoteStandard, Professional and Advanced customers get support via help center tickets and X/Facebook, Monday to Friday business hours in several regional time zones; languages are English, Spanish and French. source

Checked September 19, 2026 against each vendor’s own trust center, help docs and app pages. Hover or tap “source” to see the exact wording we relied on. “Not published” means we could not find the vendor saying it on its own site; it doesn’t mean the feature is missing. Plan names are the lowest plan the vendor says includes the feature. Security · Offline · Remote vs office · Download the data

Hootsuite in context

How Hootsuite connects to the rest of the software we track — head-to-head research, switching paths, and the closest alternatives in its category.

Head-to-head comparisons

Full pricing and feature breakdowns featuring Hootsuite.

Switching away from Hootsuite

What transfers, what you rebuild by hand, and what to budget.

Switching to Hootsuite

Moving in from another platform.

Alternatives in Social Media Management

Other tools we track in the same category, with their entry price.

Where this data comes from

HelpCompare records pricing and feature data from vendor pricing pages and documentation at the time each comparison is researched, then re-checks it on a published schedule. This entity page is generated from those records — it does not introduce any figure that has not already been verified on a comparison page.

  • Vendor pricing and documentation — www.hootsuite.com, checked September 19, 2026.
  • HelpCompare research — 2 comparison pages listed above, each with its own verification date.
  • G2 — aggregate rating and review count, checked . Review counts change daily; treat them as a snapshot.
  • Machine-readable copy — /data/tools.json, /data/tools.csv, and the open data hub.
Prices change often and vendors do not always announce it. Every figure here carries the date it was last checked — confirm current pricing with the vendor before you buy. If you find something out of date, the comparison page it came from is linked in the table above.
Start with the job

Guides for the jobs this software does

Plain-language guides: the steps, what to check before you buy, common mistakes, and every tool it takes with verified prices.

Need sign-off?

Turn this into a one-page decision brief

Verified prices costed for your team size, a check against your must-have requirements, the questions to settle before you sign, and a source for every figure. Print it, or paste it into an email to whoever approves the spend.

Build a decision brief

From shortlist to switched

Built for the leader who owns the selection, answers for the spend, drives the rollout, and lives with the results. HelpCompare covers the whole decision, not just the first step.

Bill Belcamino, founder of HelpCompare
About the author

Bill Belcamino

Founder and author, HelpCompare

Engineer by training, operator by experience, marketer by choice. Bill spent eight and a half years as an engineer at HP, was COO of Auctiva (the number one third-party selling platform on eBay, past 200,000 users) and ran Google’s $70M/year search syndication partnership at Alot.com. Then he spent 13 years building his own web properties with his own money at stake. He has bought, trialled, integrated and cancelled more SaaS tools than he can count, and started HelpCompare because the real cost of switching tools is the part nobody covers.

“I’ve sat on both sides of the table: the agency recommending the tool and the client paying for it.”

Researched and fact-checked by the HelpCompare team. No paid sponsorships, no affiliate commissions.