{
    "slug": "klaviyo",
    "name": "Klaviyo",
    "entity_id": "https://helpcompare.com/tools/klaviyo/#software",
    "record_url": "https://helpcompare.com/data/tools/klaviyo.json",
    "page_url": "https://helpcompare.com/tools/klaviyo/",
    "verified_at": "2026-10-06",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "attribution": "HelpCompare - https://helpcompare.com/tools/klaviyo/",
    "generated": "2026-10-08T07:22:06+00:00",
    "how_to_read": "record = this tool's row of /data/tools.json (schema /data/schema/tools.schema.json); security = its row of /data/security-offline-remote.json (null = not researched yet); ai_pricing = its rows of /data/ai-pricing.json; sources = every URL these values were checked against. Values are verified data; nothing here is an editorial rating.",
    "record": {
        "slug": "klaviyo",
        "name": "Klaviyo",
        "category": "Email Marketing",
        "official_site": "https://www.klaviyo.com",
        "helpcompare_url": "https://helpcompare.com/tools/klaviyo/",
        "entry_price_usd": 20,
        "entry_price_unit": "account",
        "entry_price_unit_label": "per account per month, priced by active profiles",
        "entry_price_included_users": null,
        "entry_price_min_users": null,
        "entry_price_unit_source": "https://www.klaviyo.com/pricing",
        "entry_price_text": "From $20/mo",
        "entry_price_source": "https://helpcompare.com/mailchimp-vs-klaviyo/",
        "free_plan": "250 active profiles / 500 emails + $5 of SMS/MMS credit per month",
        "free_trial": null,
        "pricing_model": null,
        "ai_feature": null,
        "ai_pricing_model": null,
        "ai_pricing_detail": null,
        "rating": 4.6,
        "review_count": 1361,
        "rating_source": "G2",
        "rating_listing": null,
        "rating_url": null,
        "rating_checked": "2026-08-11",
        "rating_note": null,
        "last_verified": "2026-10-06",
        "comparisons": [
            {
                "title": "Mailchimp vs Klaviyo",
                "url": "https://helpcompare.com/mailchimp-vs-klaviyo/",
                "last_verified": "2026-08-11"
            },
            {
                "title": "ActiveCampaign vs Klaviyo",
                "url": "https://helpcompare.com/activecampaign-vs-klaviyo/",
                "last_verified": "2026-09-23"
            },
            {
                "title": "HubSpot vs Klaviyo",
                "url": "https://helpcompare.com/hubspot-vs-klaviyo/",
                "last_verified": "2026-09-23"
            },
            {
                "title": "Keap vs Klaviyo",
                "url": "https://helpcompare.com/keap-vs-klaviyo/",
                "last_verified": "2026-09-23"
            }
        ],
        "migrations_from": [
            {
                "to": "Mailchimp",
                "url": "https://helpcompare.com/klaviyo-to-mailchimp-migration/"
            },
            {
                "to": "ActiveCampaign",
                "url": "https://helpcompare.com/klaviyo-to-activecampaign-migration/"
            },
            {
                "to": "HubSpot",
                "url": "https://helpcompare.com/klaviyo-to-hubspot-migration/"
            },
            {
                "to": "Keap",
                "url": "https://helpcompare.com/klaviyo-to-keap-migration/"
            }
        ],
        "migrations_to": [
            {
                "from": "Mailchimp",
                "url": "https://helpcompare.com/mailchimp-to-klaviyo-migration/"
            },
            {
                "from": "ActiveCampaign",
                "url": "https://helpcompare.com/activecampaign-to-klaviyo-migration/"
            },
            {
                "from": "HubSpot",
                "url": "https://helpcompare.com/hubspot-to-klaviyo-migration/"
            },
            {
                "from": "Keap",
                "url": "https://helpcompare.com/keap-to-klaviyo-migration/"
            }
        ]
    },
    "security": {
        "slug": "klaviyo",
        "name": "Klaviyo",
        "category": "Email Marketing",
        "checked": "2026-09-19",
        "scope": null,
        "profile_url": "https://helpcompare.com/tools/klaviyo/#security-offline-remote",
        "trust_center": "https://trust.klaviyo.com",
        "fields": {
            "soc2": {
                "v": "Type II",
                "src": "https://trust.klaviyo.com",
                "q": "Badges | SOC 2 Type II | ISO 27001 | ISO 27017 | PCI:DSS | GDPR | CCPA"
            },
            "iso27001": {
                "v": true,
                "src": "https://trust.klaviyo.com",
                "q": "Badges | SOC 2 Type II | ISO 27001 | ISO 27017 | PCI:DSS | GDPR | CCPA"
            },
            "other_certs": {
                "v": [
                    "ISO/IEC 27017",
                    "PCI DSS"
                ],
                "src": "https://trust.klaviyo.com",
                "q": "Badges | SOC 2 Type II | ISO 27001 | ISO 27017 | PCI:DSS | GDPR | CCPA"
            },
            "hipaa": {
                "v": "Not supported",
                "src": "https://www.klaviyo.com/legal/acceptable-use-policy",
                "q": "You may not solicit, store, process, send, or transmit any of the following types of data ... (b) medical records or health information, including Protected Health Information"
            },
            "gdpr_dpa": {
                "v": true,
                "src": "https://trust.klaviyo.com",
                "q": "Will enter into a DPA"
            },
            "sso_saml": {
                "v": true,
                "plan": "Paid plans",
                "src": "https://help.klaviyo.com/hc/en-us/articles/9353860331035",
                "q": "You must have a paid plan to use SSO."
            },
            "scim": {
                "v": true,
                "plan": "Paid plans",
                "src": "https://help.klaviyo.com/hc/en-us/articles/10952782535579",
                "q": "You must have a paid plan and be an Admin or Owner to set up this feature."
            },
            "mfa": {
                "v": true,
                "enforce": "Mandatory on all paid plans; Owner can require it on free accounts",
                "src": "https://help.klaviyo.com/hc/en-us/articles/360026617692",
                "q": "All users on paid accounts must set up MFA, or have another security measure, such as SSO. For a free account, an Owner can also require MFA for all users."
            },
            "audit_log": {
                "v": true,
                "src": "https://help.klaviyo.com/hc/en-us/articles/44579125790747",
                "q": "The activity log is a self-service audit trail that provides visibility into all actions performed within your Klaviyo account."
            },
            "data_residency": {
                "v": [
                    "US"
                ],
                "src": "https://www.klaviyo.com/legal/privacy-faqs",
                "q": "At this time, Klaviyo does not offer any data storage in jurisdictions other than the United States."
            },
            "encryption": {
                "v": "Encrypted at rest and in transit ('strong encryption'; algorithm not stated)",
                "src": "https://www.klaviyo.com/legal/data-processing-agreement",
                "q": "The personal data at rest is stored by Klaviyo using strong encryption"
            },
            "self_host": {
                "v": null
            },
            "mode": {
                "v": null
            },
            "desktop": {
                "v": null
            },
            "mobile": {
                "v": null
            },
            "limits": {
                "v": null
            },
            "ip_allowlist": {
                "v": null
            },
            "device_controls": {
                "v": null
            },
            "office_hardware": {
                "v": null
            }
        },
        "facts": [
            {
                "topic": "security",
                "text": "All Klaviyo customer data is stored in AWS us-east-1 in Northern Virginia.",
                "src": "https://www.klaviyo.com/legal/privacy-faqs",
                "q": "Klaviyo currently stores all Customer Data in the United States using the AWS-East-1 data center, located in Northern Virginia."
            },
            {
                "topic": "remote",
                "text": "Klaviyo staff in Australia, Ireland, Singapore and the UK may access (but not store) customer data to provide support across regions.",
                "src": "https://www.klaviyo.com/legal/privacy-faqs",
                "q": "our employees in Australia, Ireland, Singapore, and the United Kingdom may need to access (but not store) your data from those countries."
            },
            {
                "topic": "security",
                "text": "When SSO is enforced for all users, new users must accept the invite and log in via SSO; an exemption list lets chosen users bypass SSO.",
                "src": "https://help.klaviyo.com/hc/en-us/articles/9353860331035",
                "q": "If you enforce SSO for all users, any new user will need to accept the invitation and then log in using SSO."
            },
            {
                "topic": "security",
                "text": "The activity log is visible only to Account Owners, Admins and users with Account Settings permissions.",
                "src": "https://help.klaviyo.com/hc/en-us/articles/44579125790747",
                "q": "To ensure account security, the activity log is not visible to all users."
            }
        ]
    },
    "ai_pricing": [],
    "sources": [
        "https://www.klaviyo.com",
        "https://helpcompare.com/mailchimp-vs-klaviyo/",
        "https://www.klaviyo.com/pricing",
        "https://trust.klaviyo.com",
        "https://www.klaviyo.com/legal/acceptable-use-policy",
        "https://help.klaviyo.com/hc/en-us/articles/9353860331035",
        "https://help.klaviyo.com/hc/en-us/articles/10952782535579",
        "https://help.klaviyo.com/hc/en-us/articles/360026617692",
        "https://help.klaviyo.com/hc/en-us/articles/44579125790747",
        "https://www.klaviyo.com/legal/privacy-faqs",
        "https://www.klaviyo.com/legal/data-processing-agreement"
    ],
    "datasets": "https://helpcompare.com/data/manifest.json"
}